Wednesday 29 October 2014

Do you know how to make boring subjects engaging?

Content Writing VS Copywriting

How to create effective copy across various online platforms

There was a time when it was fine to use the same text across all Social Media and online platforms. However with each platform having its distinct identity and purpose, this is most definitely not the case for an efficient use of your company voice.

Original Post Link

Friday 22 August 2014

Copywriting Tips That will Blow Your Readers

It is an admitted fact that SEO has matured quite a bit! For both onsite and offsite optimization the importance of quality content cannot be underestimated. For SEO you need to know your customers and sell benefits to them, not the products. This is the basic marketing strategy that if any marketer knows can bring huge difference in marketing. This strategy is being employed by many successful websites in the creation of quality content that yields great Search Engine Optimization results and even Holy Grail of internet marketing to ensure top ranking on search engines.
Do remember Quality is the key!
The services and products you want to promote can only be reached to potential customers by deploying quality content creation. Investing in original quality content creation is indispensible for SEO and its benefits go beyond the expectations of a marketer. Great text takes time to craft. Developing high quality content is not about spending hours in creating killer blog post for client but it’s a lengthier process that involves research, planning with intention of creating content. As time goes on, search engines continue to alter their focus. With more sophisticated technology, quality is preferred over quantity.

Read more Post at Copywrite Official Blog LINK

Saturday 26 July 2014

Copywriting Singapore